MAISON&OBJET DESIGN FACTORY @HONG KONG CONVENTION AND EXHIBITION CENTER

5 - 7 December 2024

EXHIBITION DESIGNED BY STUDIO UCHRONIA

The exhibition highlights the key role of colour in furnishing, beyond its feel-good and energising effect. Like a clever colour chart, it explores the use of colour as an uplifting element in the various stages of creating, manufacturing and sustaining a brand or style. Colour turns into matter, telling the story of how materials are transformed. It highlights the entire history of furniture, drawing attention to the need for a sustainable future that incorporates the principles of eco-design and longevity.

There are five main themes, highlighting around twenty pieces created by French designers and architects, manufacturers and editors, all of whom are actively involved in eco-responsible practices or in promoting Made in France. These chairs, whether industrially produced or high-end, as well as self-edited pieces by designers, demonstrate a range of techniques and display the various means of expression of shades of colour. The ultra-pop, low-impact scenography by studio Uchronia adds the final touch to the range of approaches.

For nearly 45 years, Le FRENCH DESIGN, created by the French Ministry of Industry, has been imagining tomorrow’s French art of living for generations that are increasingly connected, nomadic and in search of meaning and emotion, but who must also be more frugal and eco-conscious.